At the age of 13, Gordon won a modeling competition and gained a contract with Vivien's Modeling Agency. Her modeling lead her to cities and countries such as Japan, London and Milan, where she lived for five months. Whilst modeling in London for two months she took the opportunity to travel through Europe recreationally. In 2004, whilst preparing to move to New York, Gordon successfully auditioned for the role of Martha MacKenzie in the long-running Australian soap opera Home & Away, a character which she still plays to this day and earned her a Most Popular New Female Logie award in 2006. Jodi has admitted that she has no regrets about leaving modelling behind and in 2008 she signed an extension on her contract to remain with Home & Away for another three years. Jodi was a contestant on the eighth season of Dancing with the Stars and was eliminated in the fifth week, on October 12, 2008. From September 2008 Jodi is the official celebrity ambassador and model for Australian lingerie brand Crystelle .
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